Pedigrees, properly
Five-generation trees with COI, color genetics, titles, and health clearances on every node.
The breeder's quiet workshop
Raise extraordinary dogs. Keep the paperwork quiet.
Pedigree & Co. is the management studio for professional kennels — pedigrees, litters, vet records, waitlists, contracts and buyer messages, all in one calm, well-tended place.
No credit cardAKC-friendlyGDPR & CCPA
Built for professional kennels
PedigreesWhelpingWaitlistsContractsPayments
01 — The Platform
Built for breeders who care about the small things.
Most kennel software is a spreadsheet with a skin. We built Pedigree & Co. with breeders, for the work that actually fills your day.
Whelping live
Track contractions, weights, and milestones from your phone in the whelping box.
Health, end to end
Vaccinations, OFA, Embark, vet visits, microchips — pulled into one timeline per dog.
A waitlist that breathes
Match buyers to puppies by temperament, not just first-come. Auto-update everyone with one note.
Contracts that sign themselves
Smart contracts and health guarantees that fill from your records and e-sign in two taps.
Get paid the day puppies go home
Optional Stripe-powered payments — buyers pay deposits, balances, and stud fees right in Pedigree. Cards, Apple Pay, ACH. Platform fee scales with your plan: 1.25% on Starter, 0.75% on Pro, 0.5% on Kennel.
02 — In Practice
Your kennel, at a glance.
The Pedigree & Co. dashboard answers the questions you ask yourself every morning, before you've poured the first cup. Whose heat is when. Whose vaccines are due. Who's waiting on a deposit reply. What's in the whelping box right now.
- Heat & breeding calendar across all your dams
- Live whelping cards (with timer)
- Buyer pipeline — applications, holds, deposits
- Vet & health alerts before anything is overdue
Good morning, Eliza.WED · APR 30
12
Adult dogs
2
Active litters
18
On waitlist
$4.2k
Pending
Today
Marigold — vet @ 2pm
Litter M-26 — Day 14 weights
Reply: Helena Park
Whelping
Marigold × Atticus
5/8 ARRIVED
“I used to keep three notebooks, two spreadsheets, and a sticky-note avalanche. Pedigree & Co. gave me my evenings back.”
ELIZA HARTNETT
MARIGOLD GOLDENS · EST. 2014
11h
SAVED PER WEEK
97%
BUYERS RETAINED
03 — Pricing
Pay for the kennel you have today.
Start with a 30-day free trial — no card required. Buyer portal is included on every plan. Optional payments charge a platform fee that scales with your plan — 1.25% on Starter, 0.75% on Pro, 0.5% on Kennel — only if buyers pay you through Pedigree & Co. (Stripe's standard processing is separate.)
30-day free trial · No credit card
Starter
For show & hobby breeders
Up to 8 dogs · 2 litters / year
$19/mo
Billed monthly · Annual saves 20%
- Pedigree & health records
- Litter & whelping tracker
- Buyer waitlist & contracts
- Buyer portal includedAll plans
- Email support
- Take payments · 1.25% platform fee
Most loved
Pro
For working professional kennels
Up to 25 dogs · 8 litters / year
$49/mo
Billed monthly · Annual saves 20%
- Everything in Starter
- Stud bookings & heat cycles
- Genetic test vault (OFA, Embark)
- Buyer portal includedAll plans
- Live whelping with vet alerts
- Priority chat support
- Take payments · 0.75% platform fee
Kennel
For multi-line & co-op kennels
Unlimited dogs & litters
$129/mo
Billed monthly · Annual saves 20%
- Everything in Pro
- Multi-kennel & roles (RBAC)
- Vet read-only access
- Buyer portal includedAll plans
- API & integrations
- Dedicated success partner
- Take payments · 0.5% platform fee
All plans include the buyer portal · Switch or cancel anytime · No setup fees